Brand Guidelines

The Cotton Lab is a creative design agency that crafts bold, tailored brand experiences for startups and fintech companies. We’re not your typical agency — we design like artists, but think like architects. Our approach blends playful curiosity with strategic thinking, resulting in design that doesn’t just look good — it feels right. Every pixel is placed with intention, every interaction designed to connect, convert, and grow. We specialize in visual identity, web design, digital storytelling, and social content — all custom-built to reflect the unique vibe and vision of our clients. No templates, no shortcuts — just immersive design that evolves alongside your brand. At our core, we’re collaborators. We bring warmth, boldness, and a touch of wit to every project, making the creative process feel as human as the people behind the brands we build. Tagline: Where designs grow

poppinsAa

COLOR

Logo

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Colors

Bold Coral

hex: #FF5A5F

rgb: (255, 90, 95)

cmyk: 0%, 65%,63%, 0%

Cotton White

hex: #FAFAF8

rgb: (250, 250, 248)

cmyk: 0%, 0%,1%, 2%

Electric Indigo

hex: #5C6CFF

rgb: (92, 108, 255)

cmyk: 64%, 58%,0%, 0%

Sage Mist

hex: #D2E5D2

rgb: (210, 229, 210)

cmyk: 8%, 0%,8%, 10%

Buttercream Yellow

hex: #FFF1B8

rgb: (255, 241, 184)

cmyk: 0%, 5%,28%, 0%

Soft Charcoal

hex: #2B2B2B

rgb: (43, 43, 43)

cmyk: 0%, 0%,0%, 83%

Typography

Poppins

Primary

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz0123456789!@#$%^&*()

The quick brown fox jumps over the lazy dog.

Clearspace

25px

Logo Variants

Logos

Logo.svg

Icon.svg

Logo_Slogan.svg